Increased Alertness & Productivity - Matcha contains 35mg of caffeine (per serving) for that extra kick, but unlike a cup of coffee matcha gradually releases the caffeine into your body for a period of up to 6 hours. This is due to a rare natural energy boosting amino acid called L-theanine -- which gives you sustainable energy and focus throughout the day, without any side effects that are associated with caffeine consumption, such as the 'jitters', a crash, anxiety or mood plummets.
Promotes Weight Loss - According to research published in the American Journal of Nutrition, matcha has been shown to increase thermogenesis (the rate at which our bodies burn calories) from 8-10% to 35-43%. Matcha can also boost metabolism and increase fat burning by up to 17% without raising blood pressure or heart rate. A 2005 study in the American Journal of Clinical Nutrition found that participants who drank catechin-rich green tea daily dropped almost twice as much weight in 12 weeks as participants who didn't. They also found that the catechins are associated with reduced BMI and waist circumference.
Protects From Cell Damage & Lower Risk Of Chronic Diseases - According to Harvard research, green tea is the best food source of a group of antioxidants known as catechins. Research has shown catechins (such as EGCG) to be more powerful than both vitamins C and E in stopping oxidative damage to cells. They also appear to have other disease-fighting abilities. Published in the Journal of Chromatography, the results were groundbreaking. The researchers discovered that, “The concentration of EGCG available from drinking matcha is 137 times greater than the amount of EGCG available from China Green Tips green tea".
Enhances Cognitive Function & Boosts Memory - Matcha contains high amounts of L-theanine, an amino acid that increases the production of serotonin and dopamine in the brain. According to research published in the Asia Pacific Journal of Nutrition, the increased production of dopamine and serotonin helps you to learn and perform better. These two chemicals serve to enhance mood, improve memory, and promote better concentration for up to 6 hours without a crash.
Improve Skin Health - The catechins in matcha help protect and reduce your skin from free radicals, preventing signs of ageing. Due to the amazing anti-inflammatory properties of EGCG, it also helps treat rosacea and even acne by reducing redness. In a study published by the Medical College of Georgia, the EGCG found in green tea rejuvenated surface skin cells that would otherwise die. Not only does matcha reduce inflammation, it also stimulates elastin production to add volume to the skin, while protecting against free radicals that cause sun damage, age spots, dry skin, and yes, wrinkles. This is why some people use it directly on their faces!
Strengthens Immune System - One cup of our matcha has as many nutrients and antioxidants as 10 cups of regular green tea. It's packed with exponentially more antioxidants than any other superfood, including chlorophyll. Chlorophyll in matcha is a very effective detoxifier that can aid in the elimination of unwanted toxins, chemicals and heavy metals from your body. Chlorophyll increases the blood’s capacity to deliver oxygen and other nutrients to cells within the body, which helps the body regenerate and cleanse itself at the cellular level. Consuming a daily cup of matcha is an easy way to incorporate detoxification into your everyday life.
- The combination of L-theanine and caffeine improves cognitive performance and increases subjective alertness (2010)
- Therapeutic effect of high-dose green tea extract on weight reduction: A randomized, double-blind, placebo-controlled clinical trial (2016)
- Free radicals, antioxidants and functional foods: Impact on human health (2010)
- Epigallocatechin Gallate (EGCG) Is the Most Effective Cancer Chemopreventive Polyphenol in Green Tea (2012)
- Efficacy of a green tea extract rich in catechin polyphenols and caffeine in increasing 24-h energy expenditure and fat oxidation in humans (1999)
- Influence of continued ingestion of matcha on emotional behaviours after social stress on mice (2019)
- Matcha green tea (MGT) inhibits the propagation of cancer stem cells (CSCs), by targeting mitochondrial metabolism, glycolysis and multiple stem cell signalling pathways (2018)
- Effects of green tea, matcha tea and their components epigallocatechin gallate and quercetin on MCF-7 and MDA-MB-231 breast carcinoma cells (2019)